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Jan Willem Veldman

Market Reporter Arable

Jan Willem Veldman is an agriculture and crop market analyst at DCA Market Intelligence, specializing in potatoes, onions, sugar beets and manure. Bringing both hands-on farming experience and professional analysis, he bridges practice and data.

At DCA, he monitors market trends and pricing developments, turning complex market data into practical and actionable insights. His research covers harvest & manure projections, storage trends, trading patterns and regulatory updates, giving stakeholders the tools to navigate a fast-changing arable crop landscape.

Committed to delivering market intelligence that drives results, Jan Willem helps professionals plan ahead, manage risks and identify opportunities across European and global crop markets.

Stay up to date with Jan Willem’s latest analyses, reports, and insights, or connect with him on [LinkedIn].


Latest insights

Analysis|Published: Jun 24, 2025

Consumption potato export continues to lag behind

The export of Dutch consumption potatoes continues to lag behind the facts. Until May 31, the export figures starkly contrast to the past two years. The export of seed potatoes, on the other hand, is booming. While Europe dropped the ball last month in terms of seed potato export, the continent is back on an upward trend this month.

Analysis|Published: Mar 31, 2025

Onion export season best since 2021

The onion export continues to maintain the positive trend. Week 10 also shows higher figures than we have been accustomed to in recent years. This year, the threshold of 20,000 tons for that week has been exceeded for the first time in five years. This brings the total export so far to such a high level that only 2021 surpasses it.

News|Published: Mar 4, 2025

Strong price increase for seed potato growers HZPC

HZPC Holland announced last night (March 3) during a webinar with growers that the forecast price for seed potatoes from the 2024 harvest has been set at...

Analysis|Published: Feb 24, 2025

Africa is making a stronger push for Dutch seed potatoes

The export of seed potatoes shows an increasing trend compared to the same period last year, as evidenced by the recently published figures from the Dutch Potato Organization (NAO). On January 31, 2025, the total export of seed potatoes stood at 416,621 tons, an increase of over 12% compared to last year (370,709 tons).

News|Published: Feb 20, 2025

Potato yield in Spain lowest in years

The potato acreage in Spain decreased by 0.9% compared to 2023. The total acreage reached 61,428 hectares, while the average yield decreased by 6.7% to 29.8 tons per hectare.

Analysis|Published: Feb 18, 2025

Potato prices in Russia almost doubled

Potatoes are an important food staple for millions of people worldwide. In recent months, the prices of potatoes have skyrocketed in some countries. Russia saw an almost doubling of the potato price within a year, while Kazakhstan also faces an unprecedented price development. The causes range from failed harvests to geopolitical tensions and changes in international trade.

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